What's your value proposition?
We are the only video focused media strategy company that offers you an ROI or you money back. We believe spending money on your business should give you an evidence based result based on data, not wishful thinking.
Why a money-back guarantee?
We believe so much in this system that if it doesn't work we will give you your money back (terms apply). Videos and creative assets are great but they're useless if they don't bring you more sales.
How does the money-back guarantee work?
Available in our 2nd and 3rd packages, we will give you a pro-rated refund of the entire payment if we do not meet the outcomes we promised. For example, if we get you 15 leads and we guaranteed 30, we will give you a 50% refund.
What is a qualified lead?
A qualified lead is defined as someone who clicks on your website and schedules a call (service based businesses) to learn more. They are only offered to hop on a call after filling out a form that filters out who is a good lead and who isn't. Good leads are offered your scheduling link and not good leads are redirected to additional resources. You may choose the filters.
How does the pay per lead work?
Let's say your average sale is $1,000. Your qualified lead show up rate is 50% and your closing % is 25%. Your goal is to get $100,000 by the end of the year. You would need 100 sales or 800 qualified leads. You would pay $250 for each qualified lead and $250 for each sale from each qualified lead.
What metrics do you look at to determine amount of adspend?
We look at sales metrics like average sale value, desired amount of additional revenue, desired amount of additional clients, show up rate, closing rate. We also look at marketing metrics if available like ad CTR (click through rate), CTAR (call to action rate), QR (qualifying rate), SUR (show up rate), CR (closing rate).